Although there is no official dress code, smart is preferable and is often adopted. Aintree is a spectacle of colour for all three days of the festival, with many using their trip as an opportunity to showcase their favourite raceday outfits. Hats are optional too, but are frequently worn. Sports clothes and fancy dresses are not permitted for the Grand National meeting.
We launched a ‘Style Code’ for Aintree’s Ladies Day inspired by the Coco Chanel quote; “Dress shabbily and they remember the dress; dress impeccably and they remember the woman”, the ‘style slogan’. This aims to inspire and enthuse racegoers to dress to impress and show off their personality through style, whether that be with an alluring headpiece or elegant statement necklace.